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Sustainability driven by Leadership

Curating wellness Innovation — Elevating Life.

우리가 선택한 제품과 기술들이 — 삶의 질을 바꿉니다.

EV MEDTECH (EV MED) is Korea's specialist for Business/Product development & exclusive distribution of global wellness, and medical device brands — backed by 10+ business partnership, integrated e-commerce infrastructure across 30+ channels, and a strong track record of sustainable growth.

Operating Snapshot Live · 2026
Est.
0 yrs
Since 2013
Partner brands
0+
USA · DE · UK · AU · CN
Sales channels
0+
E-commerce · B2B
Digital transformation · AI
2023–2026
Organization · Contents · Products
Exclusive Korea partner for
Footlogics Aircast Hallufix Actytoe BACKPOSTURE DonJoy
Case Studies

Five brands. Five categories created. Five market leaders.

We don't just distribute brands. We build categories, register regulatory & insurance approvals, and grow brands from their first Korean sale to market leadership.

Hallufix
Case 01 · Hallufix
Category Pioneer

Created Korea's first FDA-registered bunion corrector category. KRW 8B+ in sales.

Exclusive contract 2015. Created Korea's first bunion corrector regulatory category. Health insurance listed. 200,000+ units sold.

₩8 billion+ cumulative · 200,000+ units
Footlogics Kids
Case 02 · Footlogics
Growth Brand

Built Korea's kids orthotic insole category from scratch. KRW 3.0B+ in sales.

Exclusive since 2014. Korean trademark secured. The only 10-year+ kids insole brand in Korea. Corrective sandal line in R&D.

KRW3.0 billion+ cumulative · Kids segment leader
Everheal Ice Gel Sleeve
Case 03 · EVERHEAL (Private Label)
Growth Brand

Korea's first ice gel sleeve — our own brand, built in-house. Cold therapy category #1.

Launched 2021. Compression glove added 2022. Upgraded to 12mm premium. Cold therapy #1. Rebranded EVERHEAL 2026.

8.7× growth since launch · #1 cold therapy
Actytoe
Case 04 · Actytoe
2026 Main Brand

Actytoe — The accessible hallux valgus corrector, designed for everyday wear.

Hallufix proved the category. Actytoe captures the volume — same outcome, accessible price point. Launched 2026.

Status: Launched 2026 · Priority Brand
BackPosture NeckHelper
Case 05 · BACKPOSTURE
Category Pioneer

Created Korea's posture correction category. KRW 3.5B+ in sales.

UK partnership 2015. Created Korea's posture correction category. NeckHelper co-developed with UK HQ. Trademark shared globally.

₩3.5 billion+ cumulative · Posture category leader
EV MED D2C Store
Case 06 · D2C Platform
25× Growth

Built our own D2C channel from zero to 25× its original revenue.

Launched 2020. Full UX overhaul under EV MED brand. Customer journey analytics drove 2nd upgrade. 25× revenue via CRM and performance marketing.

evmedtech.kr · Cafe24 platform · Mobile-first
Operations Infrastructure

One operations stack. Every brand. No gaps.

Most distributors outsource operations. We built ours. A fully integrated stack — 30+ channels, automated order management, 3PL fulfillment, and real-time reporting — all under one roof.

E-Commerce Operations Architecture
Sales Channels (30+)
Marketplace
Naver · Coupang · Lotte · Gmarket · Kakao
D2C
evmedtech.kr (DTC)
B2B
Hospital · Retail · Corporate
Order / Product / Inquiry
Image & Page Publishing
Integrated Management System

Order · CRM · Content · Promotions
— unified across all channels, real-time

Product Code
SKU Barcode
Inventory Code
ERP System
Accounting
Inventory
Web Publishing (HTML · Images · Image Hosting)
Fulfillment & Finance
Fulfillment Center
3PL · WMS · Inventory Code
Courier Companies
CJ · Hanjin · Tracking No.
Customers
End Buyer · Everyday
Product Updates
Out-of-stock / Changes
Channels
30+ channels
All major Korean e-commerce platforms
Order Processing
100%
Automated from order to dispatch
Regulatory Process
100%
Medical device Registration · Advertisement · Insurance approval
Management System
5 systems
OMS · ERP · WMS · CRM · D2C
Brand Portfolio

One house brand. Four Trademark registration. Six global partnerships.

Intentionally curated. We focus where it matters — health, wellness, and orthopedics — where the right product changes how people move and recover.

France · Exclusive

Actytoe

Hallux valgus (bunion) corrector — accessible pricing, clinical effectiveness. 2026 main growth brand.

New Launch · Priority Brand
Australia · Exclusive

Footlogics

Orthotic insoles for all ages — Korea's only 10-year+ kids insole brand. New: corrective sandals.

Exclusive Korea Distribution · Since 2014
USA · Exclusive

DonJoy

World's leading orthopedic bracing — knee, ankle, shoulder. DJO Global brand.

Exclusive Korea Distribution
USA · Exclusive

Aircast

Pneumatic ankle and walking braces — trusted by orthopedic surgeons worldwide.

Exclusive Korea Distribution
Germany · Exclusive

Hallufix

Premium hallux valgus correction — developed by German orthopedic surgeons. Category pioneer in Korea.

Exclusive Korea Distribution · Since 2015
UK · Exclusive

BACK

Posture correction and spinal alignment — rebranded as BackPosture for Korea. Category creator.

Exclusive Korea Distribution · Since 2016
Korean Market Landscape

Why Korea. Why now.

Korea offers a rare combination: the world's #1 e-commerce penetration rate, a rapidly aging population driving health product demand, and a mobile-first consumer culture that rewards innovation.

E-retail Share of Total Retail
42%
Korea ranks #1 globally in 2024.
Forecast: 46% by 2027.
Source: Euromonitor 2025
Mobile Commerce Share
76%
Mobile-first shopping culture.
2nd only to China globally.
Source: eMarketer / Statista 2024
Total Retail Market
$550B
Korea total retail market size.
High-value, brand-conscious consumers.
Source: Jing Daily / Euromonitor 2025
Aging Crisis · Health Demand Driver

Korea's aging crisis is the world's most compressed — and our biggest opportunity.

Korea officially entered super-aged status in December 2024 — the world's fastest transition. With a fertility rate of 0.72 and a projected elderly share of 47.7% by 2072, demand for orthopedic, recovery, and wellness products is structurally driven, not cyclical.

Source: Statistics Korea 2022 · MOIS · OECD · UN WPP
20%
Elderly population share (2024)
Super-aged since Dec 2024
24yrs
Aging → Super-aged transition
World's fastest (7% → 20%)
7yrs
Aged → Super-aged (14%→20%)
vs Germany 37yrs · France 39yrs
47.7%
Projected elderly share by 2072
World's oldest nation projected
Company Milestones

13 years. One direction.

From a one-person startup to a data-driven wellness & e-commerce company — a 13-year journey of continuous growth through digital transformation.

Stage 01

Foundation

2013–2014
2013

Founded EV MEDTECH, securing a medical device import & distribution license and establishing the operational foundation with an integrated logistics system.

Stage 02

Digital Integration & Operational Excellence

2015–2017
2015

Integrated 22 e-commerce channels into a single platform, connecting order management, CRM, content, and promotions for scalable operations.

2016

Implemented ERP financial management, introduced a performance-based compensation system, and institutionalized a 35-hour workweek to strengthen organizational sustainability.

2017

Transitioned 85% of all orders to fulfillment operations, significantly improving inventory accuracy and operational efficiency.

Stage 03

Business Expansion & Accelerated Growth

2018–2020
2019

Expanded into TV home shopping, achieved 100% fulfillment integration, and obtained a National Health Insurance reimbursement classification for medical devices.

2020

Delivered an average of 140,000 products annually while achieving a 59.1% five-year CAGR, demonstrating scalable and sustainable growth.

59.1% CAGR
Stage 04

Digital Transformation

2021–2023
2021

Shifted to a company-wide data-driven decision-making framework, launched the D2C online store, and completed the first UI/UX redesign based on customer experience analytics.

2022

Launched proprietary brand Everground (now EVERHEAL), achieving 179% YoY growth and becoming the company's No.3 revenue-generating brand.

PL +179%
2023

Cut ad spend 183% while revenue grew 10.7%. Unified the corporate identity from EV MEDTECH to EV MED and completed a 2nd UI/UX redesign based on mobile payment analytics.

Ad −183% · Rev +10.7%
Stage 05

Brand-Led Growth & Global Expansion

2024–Present
2024

Focused on accelerating EVERHEAL into the company's No.2 revenue-generating brand8.7× growth since launch, D2C sales up 12.8 percentage points.

8.7× Growth
2025–26

Executing the Select & Focus strategy — EVERHEAL rebranding, Footlogics Kids expansion, Actytoe launch. Advancing global expansion with a 3rd-gen CLV-based UI/UX platform.

Global Expansion · In Progress
D2C Performance

Disciplined growth. PB brands. D2C going global .

D2C · evmedtech.kr · Order Volume Growth

D2C Channel:
10× Growth in 3 years.

2-Year CAGR
173%
2023 → 2025
2025 YoY
+121%
vs 2024
2026 Forecast
10.4×
+40% conservative
10× 2023 2024 2025 2026F 1.0× 3.4× 7.4× 10.4× 2-Year CAGR 173%
Base
Growth
Forecast
Next Step

evmedtech.kr is being upgraded to support international orders and global shipping — bringing our proven D2C model to overseas customers directly.

For Overseas Brand Owners

Your brand. Korea.
We'll handle everything from day one.

Looking for a Korean distribution partner who builds your brand — not just ships your product? We've done it five times. Let's make it six.

Start a conversation → info@evmedtech.com